ANNUAL REPORT: PVCFC

the steadfast internal strength

BRINGING INSIDE
POTENTIAL POWER

DEVELOPMENT ORIENTATION

The main objective of the Company

PVCFC is consistent with the Company’s development orientation based on the following views:
In line with the mission to which PVCFC was born, focusing on production, trading and import and export of fertilizers, effectively serving agriculture with a chain of superior quality products, contributing to ensuring food security and raising Vietnam’s trade in the international arena.
Improve business efficiency, increase revenue, reduce costs, increase benefits for shareholders, satisfaction for trusted customers, towards prosperous and sustainable development.
Accelerate digital transformation, intensify the application of information technology systems in production, business, management and communication activities, helping the Company to operate effectively, contribute to preserving the environment, pioneering in greening. domestic agriculture.
Actively participate in social welfare activities, cultivate meaningful human values, share difficulties, and stand side by side for a better life.
Becoming the leading brand in the region in the field of fertilizer production and trading, fulfilling the mission of a pioneer in providing comprehensive nutritional solutions for plants.
Promote creative spirit, potential internal resources, ready to change to develop, constantly strive to conquer new heights, marked with useful inventions and solutions to optimize operations. production and product quality of PVCFC.
Continue to build and perfect the corporate culture with its own identity, solid foundation, which is the fulcrum and leverage to help the Company develop strongly, build a cohesive environment where employees can devote themselves, living with the core values of “Pioneer - Responsibility - Kindness - Harmony”.

General and long-term development strategy

Development orientation
In the mid- and long-term period from the next 5-10 years, PVCFC will focus on large, strategic goals and overall orientation for the unit’s activities in the new situation, specifically as follows:
Regarding the target market
Các thị trường mục tiêu chiến lược của PVCFC trong thời gian tới tập trung vào khu vực:
Mekong Delta
Southeast and Central Highlands
Cambodia
The PVCFC actively expands, explores, and penetrates domestic markets in the region in addition to these markets.
Central
Northern
and the markets
Southeast Asia
South Asia
Latin America
Regarding the growth target
PVCFC strives to increase sales of fertilizer product lines from 6 - 10% per year, depending on the specific product structure and proportion of each product to ensure the completion of revenue and profit targets.

In terms of revenue, improving the growth rate from 5 - 10%/year and striving by 2025, PVCFC is one of the five leading businesses in Southeast Asia in terms of revenue.
increase sales of fertilizerproduct lines from
6 - 10%
/year
improving the growth rate from
5 - 10%
/year
Regarding the target market share
PVCFC aims to maintain a domestic fertilizer market share of at least 10%/year on a national scale.
Regarding Urea
maintain the domestic market share from
30% - 35%/YEAR
Regarding NPK
strive to meet
5% - 10%
of the domestic market share
Regarding other fertilizer product lines
Strive to meet
5% - 15%
depending on specific product segments.
Regarding product structure
PVCFC continues to focus on manufacturing, trading and distributing Urea core products in the domestic market. Besides, the Company also actively deploys reasonable export channels from time to time, helping to maintain continuous production and reduce inventories and excess domestic supply.

Regarding NPK, PVCFC strives to increase consumption in the domestic market, especially the target markets of the Mekong Delta, the Southeast and the Central Highlands, and the strategic market in Cambodia.

Besides the inorganic product line, PVCFC gradually expanded its portfolio and exploited the organic fertilizer segment with the product OM CAMAU to adapt to the changing business environment in the new situation.

In addition, in order to be proactive in trading other fertilizer products, PVCFC researched and exploited more import and export segments to organize the import of DAP, Potassium, NPK, SA fertilizer sources to serve the demand for raw materials of NPK Plant and other domestic distributors.
PVCFC becomes the official strategic partner distributing high-quality DAP products for Van Thien Hoa Chemical Corporation
Regarding distribution channel development
The development of the distribution system is absolutely necessary to promote the consumption of NPK and other products as PVCFC enters a new stage of development with many new challenging goals.

The company continues to consolidate, develop and expand the distribution system at all levels, with orientation in the period of 2021 - 2025, the growth of the first-level distribution system is 2 times higher than the current one; the growth of the second-tier distribution system at 5%/year and the goal of at least 15,000 tier-2 agents.
Regarding the target market, PVCFC’s focus is still on developing and consolidating the distribution system at all levels in the Mekong Delta, Southeast and Central Highlands, Cambodia, in parallel with developing a distribution model . distribution on the basis of effective application of IT in sales and distribution system management in order to rise to master the market and compete successfully against domestic and foreign competitors.
the goal of at least
15,000
tier-2 agents
Regarding research and development (R&D)
PVCFC promotes research and development on the basis of devoting more resources from material resources, developing personnel, supplementing equipment, and modern and advanced laboratories to maximize R&D.

The priority goal of R&D is to introduce new fertilizer product lines with higher value than current products, competitive prices, and meet the needs of farmers and distribution systems, ensuring economic efficiency and business scale in each market.

Regarding solutions, in addition to internal resources, PVCFC prioritizes searching, selecting and boldly taking the lead in coordinating with Institutes, Universities, Centers both at home and abroad through a team of reputable experts and scientists and aiming to manufacture nutritional products/solutions with high gray matter content, meeting the requirements of the market and customers in the future.
Regarding mergers and acquisitions (M&A)
Based on internal resources, PVCFC has researched and piloted the merger and acquisition of a number of highly feasible investment projects in order to diversify the unit’s value supply chain, giving maximum priority to the domestic market.

M&A goals, in addition to meeting financial and business goals, also ensure competitive orientation, expand brand development, control distribution and above all ensure long-term competitiveness. of PVCFC on the market in the next 10-20 years.

Orientation solution

Solution group for production, R&D
Maintain and operate Ca Mau Fertilizer Plant Cluster (Urea, NPK) stably, safely and effectively; Continue to maintain the operation of the Urea Plant with optimal capacity as achieved in the past time (from 108 - 112%/year) to implement the optimization problem of the Company’s scale.

Make adequate budget investment for R&D to timely supplement resources in terms of equipment, facilities, laboratories, and processing plants; Building a good remuneration mechanism to attract high-quality human resources to work at the Company; Coordinating with centers, institutes, Universities, leading scientists in agriculture and fertilizers to manufacture high-value fertilizer products to meet the increasingly diverse requirements of markets and customers.

Stick to the business plan, product consumption to efficiently deploy production activities on the basis of ensuring the maximum supply of goods for the domestic market; maintain reasonable inventory at the Plant; Arrange and dispatch goods to other areas as well as develop a suitable maintenance schedule so as not to greatly affect the business activities of the Company.
Methodical logistics procedures
Continue to implement thrifty activities, reducing production costs on the basis of promoting technical innovation initiatives of the management, operation team and highly skilled workers of Ca Mau Fertilizer Plant; Striving to reduce the actual consumption of key materials such as gas, electricity, chemicals equal to or lower than standard norms, and at the same time comply with regulations on quality and safety in all production and processing activities of Company’s products; Develop a periodic maintenance plan at a reasonable cost and reduce the overall maintenance time of the Plant in order to promptly meet the set business activities.

Enhance the inspection of product quality at all stages, for all key materials for the production of finished products, and at the same time strictly control finished products before supplying to the market to ensure all PVCFC’s products are manufactured with the highest quality, meeting and exceeding the requirements of customers.
Solution group on brand development
Maximize resources to maintain and develop target markets with strengths in agricultural development in the provinces of the Mekong River Delta, the Southeast, and the Central Highlands, which are rich and advantageous markets for agricultural products of Vietnam’s main export with a large scale and capable of absorbing large fertilizer output of other countries; Researching, linking to build a production model of “High-tech agriculture” applied to specific crops in the provinces and cities of the Mekong Delta, the Southeast, and the Central Highlands in the following years.
Develop distribution system both vertically and in depth to increase the number of agents, strengthen multiple points of sale (POS) in each province and region to ensure the expansion of product coverage in markets as well as improving the quality of the distribution system in the direction of increasing consumption at each POS, bringing efficiency to the distribution chain at all levels.
Invest in expanding logistics supply chains, developing logistics systems in line with business orientations and strategies in regions, meeting multiple goals such as stockpiling for distribution systems, timely serving farmers’ crops, stockpiling raw materials, balancing logistics costs and commodity price trends to improve the business performance of the Company’s products and proprietary goods in the context of considerable fluctuations of raw material prices as well as the potential risk of disruption to the global supply chain as witnessed in recent times.
Promotion program “Golden season of big win” of Ca Mau Fertilizer with lots of farmer participation and wins numerous attractive awards
Ca Mau Fertilizer keeps carrying out attractive programs to effectively promote its business and support farmers all around the country
Continue to exploit the international market segment on the basis of advantages, strengths and understanding of the Asian market, especially Southeast Asia, South Asia and Latin America, thereby improving the export proportion of suitable products. This is appropriate in the context that the fertilizer industry is always affected by the high seasonality of the crop cycle, thereby reducing inventory pressure at the Plant/General warehouse and implementing a reasonable sales strategy from time to time.
Maintain a flexible and attractive sales policy with agents, distributors, domestic and foreign partners, and brokers to continue to ensure the harmony of interests between manufacturers - distribution channels as well as direction to the strategic goal of maintaining a competitive advantage, dominating the domestic market and competing successfully with foreign competitors.
Maintain and strengthen marketing strategies for key Urea products and upgrade and develop marketing strategies for new products, especially strategic products such as NPK, organic, and urea-based products in the local market following the trend of being environmentally friendly, developing Vietnam’s agriculture sustainably and effectively; Completing the overall marketing strategy for the brand “Ca Mau Fertilizer” including the product portfolio of Ca Mau Fertilizer, Ca Mau NPK fertilizer, organic fertilizer, and microbiological fertilizer.
Enhance research and market forecasting on the basis of regularly monitoring and updating closely the world and domestic fertilizer prices; domestic demand and supply; crops, plants, weather, diseases, prices of agricultural products; Competitive pressure from domestic and international, thereby improving the ability to forecast fertilizer prices, evaluate and analyze factors affecting production and business activities and propose to develop effective scenarios and response methods projects in the context of the macro environment subject to major changes in the coming time.
PVCFC Deputy General Director at the Customer Conference program 2022
Financial and investment solutions group
Implement the policy of the State and the direction of the Vietnam National Oil and Gas Group, PVCFC continues to divest and reduce the proportion of the Group’s stake in PVCFC according to the proposed schedule on the basis of strictly complying with State regulations; Research, consider and apply the form of preferential stock issuance for employees (ESOP) to appreciate the contributions of employees as well as meet the goal of maintaining and developing human resources, especially employees with high expertise and professional skills and many contributions to the Company.
PVCFC Deputy General Director introduces NPK Ca Mau at the Customer Conference 2022
With PVCFC’s improved position and strength, especially its financial capacity, which has continuously increased in the past 10 years, now there are many major domestic and foreign partners who are coordinating and proposing to participate in potential investment projects. Therefore, based on the actual conditions and strategic objectives of the Company, PVCFC will consider, research and propose pilot implementation of a number of projects such as M&A, joint venture, association, 100% investment into a number of fields associated with the Company’s core business activities such as: hi-tech agriculture; production and trading of fertilizer chemicals to further complete the Company’s value chain in the new period.
On the basis of advanced Corporate Governance Practices, PVCFC aims to develop and prepare financial statements in accordance with IFRS International Financial Reporting Standards. PVCFC deploys to work with reputable strategic consulting partners and sets up a project implementation roadmap in each specific phase.
Enhance the inspection and supervision of production and business activities of the Company to ensure that the production and business comply with the roadmap according to the approved annual programs and plans and complete the set goals; Consolidate and complete the Committees, decentralize Sub-Committees under the Board of Management and empower members of the Board of Management to actively perform their tasks with the highest efficiency.
Constantly improve the capacity of building, implementing and deploying corporate governance on the basis of compliance with the Company’s Charter, the provisions of the Law, the Group, the Corporate Governance Regulations and professional ethics regulations of members of the Board of Management; Practicing the advanced “Corporate Governance Practices” in the world and in Vietnam to help improve governance efficiency, contributing to the good implementation of the Company’s business strategies and plans.
Implement the project “Restructuring” the Company in accordance with the policy of the Government and the direction of the Group in the direction of reducing the State’s ownership rate in PVCFC, while maintaining and improving the value of the contribution of State equity at company; Enhance the role of state representatives at the Company; Structuring and streamlining the organizational apparatus, aiming to improve the efficiency of production and business activities of the whole Company.
Continue to consolidate the entire organizational structure under PVCFC on the basis of allocating human resources suitable to the nature and content of the work; Create an attractive working environment so that the employees can rest assured to contribute and devote to the Company; Build a satisfactory remuneration mechanism for employees, meeting the goal of attracting and developing new personnel, especially highly skilled and highly specialized personnel working for the Company; Focus on fostering and training human resources to improve professional qualifications, knowledge and skills through the E-learning platform, thereby towards a long-term, continuous learning process and development of self-learning ability of employees…

Sustainable development goals

During the operation of the Company, PVCFC has always placed sustainable development goals in a strategic position in combination with the implementation of economic growth goals on the principle of ensuring the harmony of interests among the relevant parties, environmental sustainability, towards the prosperity of the community and society.
Sustainable development goals in 2023
Bringing along the mission of a market-making pioneer, PVCFC has been performing well as a leading enterprise in supplying fertilizers with the goal of protecting the environment towards a sustainable agriculture.

Utilizing its strength in scientific research and product development, the Company will continue to experiment, create and launch new fertilizer products of superior quality, completing a set of nutritional solutions for plants. planting, improving user benefits and practically joining hands to develop sustainable green agriculture.

The business plans and activities in 2023 are implemented by PVCFC based on the requirement of balancing three factors of economic, social and environmental development to not only bring economic efficiency but also ensure the control of risks on society and safety, health and environment, towards sustainable development, creating lasting values over time.
Medium and long-term sustainable development policy
Regarding the economy
Becoming a leading brand in the field of fertilizer production and trading with the mission of a pioneer in providing plant nutrition solutions, towards sustainable development.
Regarding the environment
Comply with the law on environmental protection, continue to invest, research, improve, and apply technological and technical solutions to production and business activities in order to minimize environmental pollution. school.
Regarding the community and society
Uphold the goal of effective economic development associated with sustainable development, fully implement social responsibility, highlight the brand image of responsibility for community work, for the sake of public security throughout the country, ensuring national food security, ready to serve for development.